Thursday, March 11, 2010

More Questions and Answers on Back Linking

Good afternoon,

After yesterday's question and answer session, I awoke this morning to find a flurry of curious emails from friends and clients alike asking me for my opinion on how they could acquire great back links for their site. I've decided to skip some of the other questions I was asked the previous day and answer this important question today, becuase it has merit and is right on topic with my personal discourse on PageRank. :)

(Hint: For new readers not familiar with what I am referencing, I'll go into brief detail into what I've been up to on DoingInternetMarketingByTheBook.blogspot.com. Over the recent weeks, I've decided to cover the topic on PageRank. I am easing into the topic and trying to break down the fundamentals and add a professional perspective regarding this highly debated topic. So last week I made a few posts regarding how PageRank is affected by good Back-Linking and that post led to this Question and Answer session were currently covering. So there you go!)

To properly answer the question concerning how to acquire good back links, I think its fair that I not only provide answer but a well defined example so that you get the most out of this topic, fair enough? Ok, lets do it.

We've determined in previous posts that Google will offer your site a higher PageRank when you have quality type back links pointed to your site. So the answer to our question is going to be based upon the premise of this principle. If you want good quality back links from a credible source, create a great article, a great test, or do extensive research so that it compells the source to link back to your site, for example:

Lets say that you decide to perform a credible test on the overall performance of tires in Remote Control Cars. I personally know of at least 50 enthusiasts that gear up their cars and look to forward to racing their cars every Saturday at Tropical Park and other locations throughout Miami. If you did your due deligence on the article, I mean you really worked to get stats, comments, experience and information regarding different tires and makers, you would get a decent amount of Remote Control Enthsusiasts, trade publications, and those interested in topic very intereted and they would probably offer you a back link on story they would cover or mention it as a source. Now, I know that this example might not fit your site or your business, but lets use a little imagination and put to work some of the ideas I've just expressed.

What would happen if you had a site, or you created a site, or a blog and worked a niche topic like Remote Control Cars and dedicated an article or segement to tires for Remote Control Cars. Would happen if you offered your site visitor information and stats on tire performance that covered the following areas:

1. The maker of the tires
2. Pricing of the tires
3. Material used to make the tires
4. Traction and performance of the tires
5. Where to buy the cheapest tires
6. Price comparison of the tires
7. Performance on tires on different remote control cars
8. Tires fir for off roading and racing
9. Track stats on cars that used certain tires and how they performed
10. Insatlling tires and fixing tires

Do you think you would be in the very least considered a credible source? Do you think Google and other Search Engines would value your article or story on the topic? I will almost garuntee that they would. And even more importantly, do you think that your site visitor and user would benefit greatly from your due dilgence on topic and rave about your site? The answer is YES. Site developers and Blog writers that talk about passionate topics, do well. Site owners that puit their site visitor first and create phenomenal content make tremendous strides in the online world.

I am running short on time, so come back and visit my Blog sometime this week and learn more about PageRank, back linking and some other cool stuff that will help make you and your site a ROCK STAR! :)

Tell your friends about us,

Emilio Yepez

Wednesday, March 10, 2010

Q&A on PageRank

Good morning!

I was asked by a few of my colleges that read my Blog to answer a few questions regarding my last post and to clarify a few important points. Therefore today I'll take a moment to answer one question regarding PageRank and I'll keep adding in the days to come.

Question: I was asked to clarify my point on Google's method for ranking a site. I stated on my previous post that Google was interested in both incoming and outgoing links, yet everything you read or come accross emphasizes incoming links as the primary gauage for Google's PageRank process.

My Answer: Google is going to look at the quality of incoming links to your site as one of the more important factors to determining your PageRank. However, your outgoing links will also play an important part to you gaining a positive PageRank. The reason why outgoing links are important to Google is because they want to measure whether outgoing links are reciprocal in nature. Reciprocal linking or excessive link swapping is a thing of the past and is no longer a method site owners should use. I recommend that site owners focus more on creating good, quality content that is credible and trust worthy and the back links will take care of themselves. Therefore, take caution and avoid excessive reciprocal linking.

I am running short on time today, so I will answer more questions tomorrow.

If you have a question or want further answers on PageRank, feel free to call me at 305 389 8955.

Tell your friends about us!

Emilio Yepez